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Wednesday, July 21, 2010
2010 Kia Soul Sport Review and Picture
How quickly things change. Five years ago, Toyota announced its Scion division as a means to attract emerging customers in the Gen-Y segment (young hipsters in the 18-34 age group). Reality has shown that many buyers were far beyond the target market group’s age range.Flash over to South Korea, where automakers were not exactly known – except until recently – for original thought, let alone
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